Kenny Burns x Grey Goose branding video.
This video must come with a disclaimer for multiple reasons. (i)Kenny is somewhat of a “mentor” to me. We don’t know each other that well. We have only talked maybe 4 or 5 times max. He is from the DMV as I am. He is a bit older, but one of the first people in the area to make it big outside of the city. He was one of the youngest Vice Presidents of Roc-A-Fella Records. He leveraged that position to create a menswear line, the now defunct Ryan Kenny. He then took his talents to Atlanta and took over the promotion market down there. In fact Kenny was the first promoter to give Drake a large venue to perform in his career. Kenny has put in work over the past ten years to earn himself some credibility in the branding game.
Now that that the d*(k riding is done. This video is so funny because of its terribleness. Kenny is one of the biggest cornballs when it comes to branding, producing, directing, and from what it looks like editing. This video goes from being shot with a fish eye filter, to a black and white grainy 8mm. Not to mention that Kenny is just… Kenny. No idea why Grey Goose selected him as their brand ambassador. I don’t care my crew drinks Belvi anyway. I hope you enjoy this awkward but entertaining video.