A Distinctive Taste

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iPad owners older and richer than other tablet owners, says study

Own an iPad? Then there’s a good chance you’re old and rich, uh, well, at least older and richer than other tablet owners.

A new study from the folks at NPD Group claims that iPad owners tend to be older and make more money than their non-iPad peers. Among the people polled who bring home an income of $100,000 or more, 40 percent were iPad owners while only 26 percent owned other types of tablets.

Those buying tablets toward the end of 2011 were 50 percent more likely to have an income less than $45,000, while 33 percent were more likely to be under 34 years old.

Whatever their ages and incomes, tablet buyers still see the need for the old-fashioned PC.

Only 10 percent of the tablet owners surveyed said they don’t need a laptop. Among those who don’t already own a tablet, 18 percent said they plan to buy one this year, but 26 percent are looking to pick up a laptop.

Image Credit: (Apple)